The “GWTA Chapter Olympics”
idea was germinated from the need for a Recruitment and
Retention program. In thinking about how we as an
organization get new members, any objective analysis is that
people join chapters, not the Gold Wing Touring Association.
So, before we try to put
together any organization-wide member recruitment or
retention program, it seems prudent that we help create an
environment that encourages strong chapters first. In
general, we need to show and exemplify what makes for fun,
strong chapters, and provide tools and templates that other
chapters can use to improve their programs.
The foundation of the GWTA
Chapter Olympics is that fun, strong chapters have an easy
time of attracting and retaining members. If we want our
organization to grow and be stronger, we need to celebrate
those chapters that are working well, and help other
chapters consider things they might not have or may not be
doing, which will improve their programs.
In looking over the aspects of
a Chapter Olympics program, the categories which will be
used include:
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The Chapter Olympics will run
from July 1, 2005 until May 31, 2006. Many
characteristics (net growth, on-time chapter registration,
Rider Ed acheivements, sells 10 National raffle tickets,
etc.) will be measured by the National Office. Other
characteristics will be measured by State Directors (or in
the case of our Canadian Chapters, PROVINCIAL Directors).
Three specific Award Levels
are available to all chapters:
-
Bronze - for
achieving 8 or more of the 16 credits
-
Silver - for
achieving 12 or more of the 16 credits
-
Gold - for
achieving all 16 credits
When the final results are
tabulated, those chapters qualifying for award levels will
be notified prior to Gold Rush. If a chapter qualifies
at the "Gold" level (and every chapter could), they will
be honored at a
recognition event celebrating fun, successful chapters.
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